At Bapribap we love all things colorful! We take our inspiration from a childhood spent outdoors, under the sun, and the spirit and style of Dakar, where we have our home. 

Wax prints are at the very heart of what Bapribap is about. Without the fabrics, we wouldn’t be here. We believe these cotton fabrics are just the most divine on earth! They inspire us to no end and we love to see children inspired them too. 

We make our clothes in a small atelier in the Amitie (friendship) neighborhood of Dakar. 

Annica chooses the fabrics and the styles and curates the collection while Abi manages the atelier and cuts all of the garments with great attention to detail and pattern placement. Amadou, Madjeng and Sadibou are our expert tailors who love to blare the music, talk football, and crack jokes as they sew. Khadijatou helps us with everything that needs helping with.  Lots of love and effort goes into every piece we make.

Bapribap is a company started by Annica Ojermark Haque, a half Swede, half American global citizen. She lives in Dakar with her husband and three children. The brand is named with her favorite Bangla word, which means ‘OH WOW’ in meaning but literally means “oh pappa oh pappa”.